JIWA means the connection between food, health and life.
We follow a simple saying -
"jaisa ann waisa mann" (you are what you eat).
The Jiwa family are traditional Atta manufacturers since 50 years.
Our products are manufactured and packaged inhouse at our state-of-the-art manufacturing plant in Khopoli, Maharashtra.
We work to make high quality, health & nutrition focused food products.
The man behind the conception of Jiwa, Raghav is as passionate about eating good, tasty food as he is about eating it to stay healthy.
In fact, this love for connecting with natural, wholesome food is what drove him to come up with the concept for Jiwa.
Today, Raghav and his kitchen team make high quality, health and nutrition focused food products from the ground up using traditional techniques, local produce and carefully sourced ingredients like rare nutritious millets, dried vegetables & other superfoods.
Our Circle of Trust
"To give you a special product, we deal with a personally-picked circle of farmers, traders, processors and food grain experts, who we implicitly trust to always deliver responsibly."
Our foods are responsibly sourced and created from the ground up, using real and natural ingredients. Every morning, our ingredients are supplied by our farmer-friends, who we pick personally, so the quality of our foods is never affected.
Honestly, we're all about food that's natural, wholesome & nutritious.
Why the name, Jiwa?
Jiwa means the soul, life, energy & vigour. Like we believe 'jaisa aan, waisa maan', this connection between food, health & life is what inspired the name, Jiwa.
How often do you recommend consuming Jiwa attas?
Jiwa is a better, everyday replacement to regular atta. Try any of our products for a few weeks & you'll feel much healthier.
What is the shelf life of Jiwa attas?
How do I stay updated about Jiwa?
Watch out for food workshops, our presence at food events & more activities updated via Facebook, Instagram & Twitter handles.